Buki

About the offering

People want to wear clothes that feel incredibly comfortable but look stylish and are easy to take care of. Typically, they need to choose between “Performance” clothing, which is usually athletic, athleisure, or active silhouettes, or “Luxury” clothing, which are beautiful, but expensive. There isn’t a luxury clothing brand that offers consumers desk-to-dinner styles with performance qualities...until now. Today's apparel consumer wants it all - US fashion trends have fundamentally become more casual, driving a growing athleisure market, but consumers are demanding more than ‘sweats’. There are other clothing brands doing ‘technical’ clothing, but not in the luxury space, and not as a full clothing collection for men and women. As a result, the $292B US apparel market is void of a high-end clothing collection that offers performance qualities in desk-to-dinner silhouettes. People want to wear comfortable clothes that can take them from desk-to-dinner. With the benefit of innovation, and technology, Buki makes that possible. Welcome to the wardrobe revolution - Technology is improving every aspect of our everyday lives, and your clothes are no exception. We craft what we think is the world's most comfortable clothes by combining state-of-the-art fiber technology with luxurious fabrics. Our seasonless collection of wardrobe staples are great for travel, and even better for everyday.

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