Bliss and Bles

About the offering

Bles Aura (operating as Bles Wellness & Apparel) is a woman-owned lifestyle and wellness company based in San Diego, California. The business operates an integrated model combining professional spa services with a proprietary apparel line. On the services side, the company offers professional massage therapy, esthetic treatments, and holistic skincare, targeting clients seeking personalized, holistic self-care experiences. On the retail side, the company operates a division called Bliss and Bles LLC, which sells wellness-inspired apparel including everyday ready-to-wear and athleisure. A notable product concept is crystal-inspired athletic wear designed specifically for the wellness community. The company also plans to launch athleisure subscription boxes aimed at women, particularly those dealing with depression or limited personal time. Revenue is generated through both service delivery and retail product sales. The company is raising between $12,000 and $70,000 via a Regulation CF debt offering through Honeycomb Portal LLC, with a 60-month loan term at an 11% interest rate. Funds raised at the minimum goal of $12,000 are planned to be allocated as follows: marketing and advertising (47.14%), working capital (28.57%), and inventory (24.29%). The stated goal of the raise is to expand the brand beyond its wellness boutiques and private clients into the e-commerce marketplace.

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