Artificial Grass Depots

About the offering

Artificial Grass Depots (AG Depots) is a retail artificial turf company headquartered in Roseville, CA. The company positions itself as a premium, showroom-based retailer of synthetic grass products, describing its customer experience as an 'Apple Store for your yard.' Rather than selling through big-box stores or informal contractors, AG Depots operates physical retail locations where customers can walk on, touch, and examine products before purchasing, supported by a consultative (non-high-pressure) sales team. The company targets three customer segments: homeowners, contractors, and resellers. It uses a 'constellation model' of 5–10 stores clustered around central warehouses to optimize logistics and enable capital-efficient scaling. As of the campaign, four locations are described as operational. The five-year plan projects 30 stores generating approximately $2M each in annual revenue, for a target of $60–75M in total annual revenue. AG Depots emphasizes environmental and water-conservation benefits, noting that landscape watering accounts for roughly 66% of residential water use in the Southwest, and that its products allow groundwater recharge unlike impermeable surfaces. Products are marketed as pet-safe, hypoallergenic, antibacterial, and backed by a lifetime warranty with a claimed 30–50 year life expectancy. The leadership team includes CEO David Woodbridge, Field Sales & Service Manager Jim Grant (30+ years, $30M+ sales background), and Logistics and Service Manager Rob Davis (20+ years in logistics). The campaign notes a featured investor, Gayle Tom, who invested $65,000. The raise has a $50,000 goal with a minimum investment of $100. The company claims approximately 25% annualized profit, though this is explicitly noted as not guaranteed. Future revenue projections are also noted as not guaranteed.

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