About the offering
As the creators of the bus rideshare, we're redefining how people get to events and travel between cities. We've demonstrated our success with millions of riders and $120M in revenue to date. With investments from dozens of bus companies and industry leaders, Rally is rapidly expanding in a $150B market with the mode of transportation that moves more people than any other. Your investment will transform regional transportation. Investment Highlights Disruptive growth: $120M Total revenue*, 580% Revenue growth since 2020*, ~3M Rides completed (*Past performance is not indicative of future results) Rally is backed by major investors: Mercedes-Benz, Techstars, Yale Ventures, Elemental Excelerator Problem Car-Centric Mindset Clogs Our Roads Traffic jams and lost time are some of the painful and inevitable outcomes, whether commuting to work or heading out to a special event. Meanwhile, a promising bus industry, which makes travel easier for the masses, has been left far behind the technology curve. Throughout US history, the bus option has been underserved by investors and rendered largely unusable by travelers who are searching for a better way. Solution Meeting Modern Travelers’ Expectations We’ve all seen technology change the way we utilize taxis, rental cars, and bikes. What Uber did for travel within cities is how Rally is changing travel between cities. The Rally OurBus platform creates demand-based trips with dynamic routes, and dispatches buses on-demand. Rather than own the buses directly, Rally’s network of bus companies have been onboarded to provide for our two tech-based solutions: a buspool rideshare for events and a regularly scheduled service for highly traveled corridors between cities. Traction $120M in Revenue Already People are always on the move, and we’ve been deploying buses across the country to meet this need. We've worked with hundreds of bus operator partners on trips in 40 US states and 4 countries. With millions of rides completed, Rally has already generated over $120M in revenue, growing 580% since 2020. Market Tap Into a $150 Billion Market Opportunity¹ $5B Untapped Market - Every year in America, there are 580 million people who travel by motorcoach, the most common bus type that Rally OurBus customers ride. The motorcoach industry is fragmented and ripe for disruption. The typical bus is only utilized at 55% of its capability, leaving $5B unused capacity². Rally addresses a $150B market opportunity by putting that surplus to work and meeting regional transportation needs for travelers. Uniting 40,000+ Motorcoaches in the US - Despite significant demand for transportation, the bus industry is extremely fragmented and comprises mostly small businesses. Less than 7% of buses³ are owned by major players like Greyhound. We network together the 3,000+ bus companies to create a "virtual bus company" that's even bigger than Greyhound. It's the same way Uber was able to eclipse the taxi industry without owning their own fleet of cars. *Numbers achieved by multiplying Rally's number of operators contracted with the average number of buses Greyhound have. Capturing an Eager Audience - We target thoughtful travelers going to different cities for work, family, or entertainment. We also appeal to passionate fans and university students who simply want their wider communities to travel in a way that brings like-minded people together. Buses move more people than any other mode of transportation globally, and Rally's goal is to capture and grow this huge segment of the mobility market. 17K+ 5-Star Reviews and Counting - With over 17K 5-star reviews on Google, TripAdvisor, and TrustPilot, we’re in a league of our own. Legacy competitors are still struggling to respond to what today’s travelers need and want. How did we manage to become category leaders? It’s our secret sauce: we listen to our riders! Experiential Affiliates Extend the Event Experience Rally works with teams, leagues, and brands to promote the bus rideshare to events. We also work with universities, hotels, bars, and restaurants to reach audiences at a local level. Rally & OurBus solve real problems for these organizations, so they help us spread the word about our services, and earn additional revenue from our mutual customers: Buffalo Bills, Coors, Dos Equis, Gotham FC, Harley-Davidson, LA Dodgers, LA Rams, MLB, New York Mets, NFL, NHL, Tampa Bay Buccaneers, Ticketmaster These are some of the biggest names we've worked with on B2B2C distribution channels. We intend to use this financing to create new partnerships to scale this strategy and raise awareness of Rally OurBus. We'll utilize their reach to help spread the word, while they get access to our great customers. Watch our event videos to understand why stakeholders like these choose to work with us to extend the event experience through the travel time. *Affiliates listed are as of June 10, 2024, some of which are active and others are historical. “This service will be a great benefit to Bills fans this season and beyond.” - Buffalo Bills Expansion Our Roadmap to $300M+ Revenue* With over 3 million rides completed to date, we’ve figured out the winning formula for bus travel today. Our modern user experience lights the way for riders, starting from the first touch point online, or on the rider app, until beyond the final destination. Every trip generates data and insights for us to constantly improve our algorithms, platform and service. With support from our investors, we’re poised to supercharge regional travel. Our disruptive business and technology innovations have already changed the way buses are deployed to meet consumer demand, and the next phase of growth will scale and improve this further. *Expected growth in demand and operational expansion, are based on assumptions of increasing travel trends and stable economic conditions. These statements are subject to various risks, including changes in consumer travel preferences, regulatory developments, and economic downturns, which could significantly impact our operations and financial performance. Business Model Mass Mobility as a Service Mobility-as-a-service (MaaS) has become a global concept and category. Rally extends this innovation to the movement of the groups of people and addressing surge demand situations. We use a crowd-powered approach with Mass Mobility-as-a-Service (MMaaS). By aggregating individual demand, we positively impact society at scale. In contrast, increased taxi usage has caused greater congestion, which will only get worse with autonomous cars. Rally’s solutions affect high-capacity vehicles, creating more mobility options for travelers, and reducing burden on our infrastructure. Sustainability Motorcoaches Are the Greenest Form of Transportation⁴ Motorcoaches are proven to be the single greenest form of mass transportation, using less energy to transport more people long distances. Meanwhile, by offering ridesharing for large groups, we help decrease traffic congestion all over and keep drunk drivers off the roads. Perks Get Investor Exclusive Benefits Being that we’re trailblazing a new path for mass transportation, we want to give our investors that same opportunity. That’s why we’ve come up with a unique perk structure to ensure you’re not only heard and rewarded today, but long into the future. Become an Insider Not only do you have the opportunity to directly invest in a fast-growing, pre-IPO company*, but you'll be our guest of honor at the NYSE for a celebration once we go public. Investing $25K or more and receive an invitation to go-public celebration dinner at NYSE or NASDAQ, when Rally goes public as it plans to do after raising sufficient capital. *There is no guarantee that the company will pursue or achieve an IPO. Any potential public offering is subject to approval by the relevant regulatory bodies and stock exchanges, such as NASDAQ or NYSE, as well as market conditions and other factors. Opportunity Invest in Rally Before Our Potential IPO With a proven model, strong revenue, and strategic partnerships, we’re just getting started. Don't miss your chance to invest in Rally before our potential IPO and be part of a transportation transformation. Our Portfolio of Transportation Innovations With a proven model, strong revenue, and strategic partnerships, we’re just getting started. Don't miss your chance to invest in Rally before our potential IPO and be part of a transportation transformation. Rally - Rally's event rideshare service is redefining how people get to concerts, festivals, and sporting events. Our platform dispatches buses on-demand, creating trips tailored to where riders need them most. OurBus - Our city-to-city line service caters to high-demand routes, providing an affordable and modern alternative to traditional intercity travel options. By contracting unused charter buses from small to medium-sized operators, we address demand wherever it exists. Technology Platform - Rally's cutting-edge technology platform is at the heart of our innovation. Our app not only facilitates seamless bookings and payments but also optimizes routes and dispatches buses efficiently. By integrating real-time data and user feedback, our technology continuously improves the travel experience, ensuring that our services are always reliable and responsive to riders' needs. Innovation Buses, Reimagined Rally works with bus companies’ existing fleets of high quality motorcoaches, which are premium buses usually used for weddings and school field trips. Already the greenest forms of transportation⁴, but they are diesel powered, and represent the current generation of buses. We're proud to be leading the way and have created a concept that reimagines what it means to be a bus. Our vision of this next phase of hardware will match our software innovations, iterating towards the best rider experience. Check out the video for the first ever Rally concept bus for a more aerodynamic style, with seats individualized for privacy, the latest hydrogen fuel cell technology, and autonomous capability.
FAQ
How much has Rally raised?
Rally has raised $127,578 of a $1.23M goal.
Where is Rally's campaign listed?
The offering is listed on Dealmaker, an SEC-registered Reg CF intermediary.
What are the terms of Rally's raise?
Preferred Stock, $122.2M cap, $3.00/share.
When does Rally's offering close?
The stated close date is Apr 30, 2026.
