Jugo Coldpressed

About the offering

JUGO FRESCO is a Baltimore-based health and wellness company producing and retailing cold-pressed juices, smoothies, sea moss-infused products, acai bowls, kale wraps, and vegan food options, as well as wellness supplements and vitamins. The business currently operates two physical storefronts in Baltimore and maintains an e-commerce platform serving customers nationwide, utilizing an omni-channel distribution strategy to reach both local and broader audiences. JUGO was founded with a mission to provide accessible, nutrient-dense food and beverage options to communities that may lack consistent access to health-focused retail establishments. The company differentiates itself through community-centered branding, cultural relevance, and nutritional education initiatives. Notable community activities include hosting open mics, mini-concerts, and poetry nights, as well as providing nutritional education to over 50 youth. JUGO has partnered with institutions such as Johns Hopkins University, University of Maryland, Harbor Bank, Equinox, Merritt Clubs, and Baltimore City Recreation and Parks for health demonstrations and wellness activations. The company has been featured on major Baltimore media outlets including WJZ-TV and WBAL-TV. It reports a 120% revenue increase from 2024 to 2025 and holds a 4.7-star Google rating and 5.0 stars on Yelp and TikTok. The company is raising between $25,000 and $50,000 in debt (Reg CF) with a 60-month loan term and an 11% interest rate. Funds raised are earmarked 100% for the purchase of a food truck to expand into new markets, increase mobility, boost revenue and brand visibility, and create two additional jobs.

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