Boones Bourbon

About the offering

Boone's Bourbon is an award-winning bourbon and beer brand founded by national recording artist Tyler Boone and his father Michael Boone, who describe themselves as direct descendants of Squire Boone, brother of Daniel Boone. The company is headquartered in Charleston, SC, with production operations in Bardstown, KY (via Bardstown Bourbon Co.) and ties to Columbia, SC. The brand produces a cask-strength bourbon at 58.5% ABV using a proprietary mash bill of corn, rye, and barley, aged in new American charred white oak barrels, and a Pre-Prohibition-style Pilsner brewed with malted barley. Boone's Bourbon claims to be the only bourbon brand that simultaneously releases a beer 'boilermaker' companion product. Founded roughly eight years ago, the company has grown to distribution in 26 states. Lifetime cumulative revenue is stated at approximately $800,000, with annual sales having peaked in 2021 and sitting at $127,000 in 2025. The brand received a Double Gold award at the 2020 New York International Spirits Competition (NYISC) and was named a Top 6 Bourbon in the World by Forbes Magazine in 2020. Additional accolades include recognition at the San Francisco World Spirits Competition and the LA Spirit Awards. The company operates on a three-tier distribution model: producing the product, selling to state-specific distributors, and relying on those distributors to place product in retail, bar, and restaurant accounts. The brand has sponsored events including Bourbon & Beyond in Louisville, KY, the St. Augustine Songwriters Festival, Lightning 100 radio in Nashville, and Eric Church's bar 'Chiefs' on Broadway in Nashville. Tyler Boone serves as CEO, President, Treasurer, and Director. He also runs a separate venture called Artist Formula, which services over 2,000 musicians. He reportedly splits his time equally between the two businesses (40 hours per week each). Michael Boone (Tyler's father) serves as CFO, Director of Operations, and Secretary, bringing 28 years of federal law enforcement experience and approximately three years in the bourbon industry. The company is raising capital via Regulation Crowdfunding on StartEngine using a Simple Agreement for Future Equity (SAFE) structure, with a $10M valuation cap and a 20% base discount. The minimum investment is $100. Investment reward tiers range from digital certificates and social media follows at lower levels up to private concerts, custom engraved barrels, and VIP weekends with Tyler Boone at higher investment amounts. The company notes strict tied-house law restrictions prohibiting alcohol wholesalers and retailers from investing. Forward-looking plans include expanding the single barrel program, pursuing international beer exports (notably to the UK), and reinvigorating sales through new distribution partnerships and expanded market reach. The bourbon market is cited at $9.2 billion in 2026, and the global beer market at over $900 billion annually.

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